Street Smarts

Street Smarts

By Norm Brodsky & Bo Burlingham

  • Release Date : 2008-10-02
  • Genre : Small Business & Entrepreneurship
  • FIle Size : 1.04 MB
Score: 4.0
From 21 Ratings
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Street Smarts "One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise.

Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.


  • Typos galore

    By tony_goombz
    Great read, however, the amount of typos in iBooks version is unacceptable. Clearly no one proof read this before it was published. It was as if a college student was rushing to finish a paper right before the start of class.
  • Awesome!

    By SparksD
    This is the best and most realistic book for entrepreneurs I've ever read!
  • Great book

    By scottallenlewis
    One of my favorite books. Huge impact on my life and business.